Comments on: My Daily Ulysses http://www.lynneharrold.com/2008/10/10/my-daily-ulysses/ A blog about marketing, analytics and strategy Wed, 08 Sep 2010 22:14:10 +0000 http://wordpress.org/?v=2.6 By: Marketing Analytics » New Year’s Resolutions http://www.lynneharrold.com/2008/10/10/my-daily-ulysses/#comment-88 Marketing Analytics » New Year’s Resolutions Wed, 31 Dec 2008 15:43:58 +0000 http://www.lynneharrold.com/?p=89#comment-88 [...] to determine the frequency, content and even form of communication.   DailyLit is a great example I wrote about.  DailyLit allows subscribers to choose the amount of text they receive, the [...] [...] to determine the frequency, content and even form of communication.   DailyLit is a great example I wrote about.  DailyLit allows subscribers to choose the amount of text they receive, the [...]

]]> By: admin http://www.lynneharrold.com/2008/10/10/my-daily-ulysses/#comment-23 admin Tue, 28 Oct 2008 00:57:01 +0000 http://www.lynneharrold.com/?p=89#comment-23 Craig, I had the same question about their revenue model. They offer some titles on a pay-per-read basis. In addition, publishers can sponsor titles (instead of having readers pay for them). I am assuming that other subscribers and/or sponsors are subsidizing my free installments of Ulysses. Regarding the breakpoints, the installments are typically around 1,000 words. I have read that subscribers can adjust the length of each installment but I haven't tried it yet. Craig, I had the same question about their revenue model. They offer some titles on a pay-per-read basis. In addition, publishers can sponsor titles (instead of having readers pay for them). I am assuming that other subscribers and/or sponsors are subsidizing my free installments of Ulysses.

Regarding the breakpoints, the installments are typically around 1,000 words. I have read that subscribers can adjust the length of each installment but I haven’t tried it yet.

]]> By: Craig Alexander http://www.lynneharrold.com/2008/10/10/my-daily-ulysses/#comment-22 Craig Alexander Fri, 24 Oct 2008 11:37:49 +0000 http://www.lynneharrold.com/?p=89#comment-22 I will definitely check out this site. What's their revenue model? Assume only works out of copyright are available free? How do they choose the breakpoints between episodes? Still, an interesting idea and you are right to applaud their provision of several options for receipt of the material - all too often we are offered only the option to receive email from a company - only at their chosen frequency rather than ours. Of course, such choice in the context of an ad campaign may be somewhat counterproductive! I will definitely check out this site. What’s their revenue model? Assume only works out of copyright are available free? How do they choose the breakpoints between episodes? Still, an interesting idea and you are right to applaud their provision of several options for receipt of the material - all too often we are offered only the option to receive email from a company - only at their chosen frequency rather than ours. Of course, such choice in the context of an ad campaign may be somewhat counterproductive!

]]> By: admin http://www.lynneharrold.com/2008/10/10/my-daily-ulysses/#comment-20 admin Thu, 23 Oct 2008 00:06:41 +0000 http://www.lynneharrold.com/?p=89#comment-20 Jenny, I find the e-mail sized bites of Ulysses are helpful for me. First, I am rather daunted by reading one of the most important novels of the 20th Century. Second, the e-mail sized bites force me to savor the text and consider how Ulysses relates to the Odyssey. That said, I would not want this format for every book. I couldn't abide receiving such small missives of Pride & Prejudice or Middlesex, both books I could not put down. My advice is to try it and see how you like it. Jenny, I find the e-mail sized bites of Ulysses are helpful for me. First, I am rather daunted by reading one of the most important novels of the 20th Century. Second, the e-mail sized bites force me to savor the text and consider how Ulysses relates to the Odyssey. That said, I would not want this format for every book. I couldn’t abide receiving such small missives of Pride & Prejudice or Middlesex, both books I could not put down. My advice is to try it and see how you like it.

]]> By: Jenny Gutbezahl http://www.lynneharrold.com/2008/10/10/my-daily-ulysses/#comment-19 Jenny Gutbezahl Mon, 20 Oct 2008 15:00:34 +0000 http://www.lynneharrold.com/?p=89#comment-19 This is a bit off-topic from your original post, but I'm wondering about the experience of reading something like Ulysses in email sized chunks. I find it challenging to read fiction in bits & pieces - I tend to gulp down a novel in a week or less, otherwise I feel like I don't really develop relationships with the characters; it doesn't sustain from reading session to reading session. I haven't read Ulysses, but I did go through Portrait of the Artist in a couple of days (this was back when I was in high school and could spent 5 or 6 hours at a stretch inside a novel, what a luxury!) Of course, many of the novels I read in this manner were originally published in serial form, so clearly there's a history of keeping the memory of the characters alive over time. Do you find it difficult to keep up with Steven and his day when you're reading it in smaller chunks? This is a bit off-topic from your original post, but I’m wondering about the experience of reading something like Ulysses in email sized chunks. I find it challenging to read fiction in bits & pieces - I tend to gulp down a novel in a week or less, otherwise I feel like I don’t really develop relationships with the characters; it doesn’t sustain from reading session to reading session. I haven’t read Ulysses, but I did go through Portrait of the Artist in a couple of days (this was back when I was in high school and could spent 5 or 6 hours at a stretch inside a novel, what a luxury!)

Of course, many of the novels I read in this manner were originally published in serial form, so clearly there’s a history of keeping the memory of the characters alive over time. Do you find it difficult to keep up with Steven and his day when you’re reading it in smaller chunks?

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